You’ve done your market research. You know that your product is viable and well-thought-out. Banks, credit, crowdfunding, or mom and dad are not your only funding options.If we like your idea, we’ll build and develop your business without demanding equity or interest.
You sweat blood and tears over a pitch, work your ass off to get in front of the right investors, and hope they say "yes." If they do, you’ve just given up a portion of your equity. You now own less of your own company. Your equity has been watered down. And watch out for the “gotcha” clauses that may show up later. Success feels ...flat.
We typically invest in the first equity round, in the range of $100-300K – enough money to make an early impact and get you off the ground.
This should also keep you pushing forward to the on-boarding phase. We ask for no equity in return, meaning you remain the captain of your ship. While we provide support, you remain in charge of your business, and our terms are founder friendly and hassle-free. All the legal stuff is taken care of by us.
If we like your idea, we will work with you to design, develop and deliver your app. But building a product is only part of our strategy. We have a holistic approach to business development. Basically, this means that we use science-based psychology to amplify your product.
It’s innovative
Your app fills a gap in the market
You’ve done your market research
You know your competition
Your pitch excites us (we’re talking goosebumps)